Data is the new oil.

Brands are about editing.

I'm a sporting goods guy.

I've always been a hustler.

Passion means finding a way.

Your attitude is contagious.

People like being on winning teams.

Being green means preventing waste.

The markets are efficient over time.

Every great brand is like a great story.

I've got a pretty addictive personality.

Nothing ever surprises me about the market.

When you're winning, you're creating a dynasty.

Great brands are meant to be great aggregators.

Where can we take no the product, but the idea?

The purpose of Disneyland is to make people smile.

I want Baltimore to be the coolest city in the world.

I don't want to be characterized as the big booster guy.

Motivation, passion, and focus have to come from the top.

Blowing people's minds is one of my favorite things to do.

Everyone must have a voice, and everyone deserves clarity.

Great companies have to manage the cadence of what they do.

Winning, I believe, is a culture just as much as losing is.

The companies that do well are the companies that use math.

People look great in leggings and shorts and athletic clothes.

The idea of insider information to me is almost, like, laughable.

I believe people change. I think that they can learn from mistakes.

I was always... naive enough to not know what I could not accomplish.

Maryland is one of the greatest schools that we have in this country.

Leadership is... to make sure you never limit the idea or opportunity.

Wipe the tears away, stand up, be a man, run your business, find a way.

San Francisco is one of the worst-dressed cities in the world, bar none.

If Facebook owns social, if LinkedIn owns business, who owns your health?

I'm usually a pretty intense person. Give me an inch, and I'm going to go.

It's absurd that you know more about your car than you know about your body.

Brands are all about trust. That trust is built in drops and lost in buckets.

Best merchants are the ones who dictate cool, not those who try to predict it!

My kids have been watching a lot of 'My Little Pony,' and it's rubbing off on me.

Any self-respecting entrepreneur has borrowed money from their mother at some point.

When I tell you it's an Under Armour T-shirt, your question should be, 'What's it do?'

I run five miles three times a week; I log everything. I look up routes when I travel.

I'm a big advocate of the power of positive thinking, particularly for small businesses.

We are not going to do ourselves any favors by buying into what's printed in newspapers.

We want to shine a light on this great city of Baltimore. I can tell you, I love this city.

In my industry, a shirt and a shoe are still made the exact same way they were 80 years ago.

Employees get things done. Partners get things done done. But owners get things done done done.

In getting Under Armour started, like any business, I think, number one, you need a great idea.

Don't ever, ever devalue your product. Ever. It's the worst thing anyone can do to hurt your brand.

I love Under Armour, and I would like stockholders to know that I am very committed to our company.

I didn't like the way a wet cotton T-shirt felt under my equipment. There had to be something better.

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