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  • If I offered you a thousand dollars to take off your shoes, you'd very likely accept--and then I could triumphantly announce that 'rewards work.' But as with punishments, they can never help someone develop a *commitment* to a task or action, a reason to keep doing it when there's no longer a payoff.

    Alfie Kohn / Author
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If I offered you a thousand dollars to take off your shoes, you'd very likely accept--and then I could triumphantly announce that 'rewards work.' But as with punishments, they can never help someone develop a *commitment* to a task or action, a reason to keep doing it when there's no longer a payoff.

⇛ Alfie Kohn (Author)
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Ideally, nothing should be embraced by a consumer firmly, nothing should command a commitment till death do us part, no needs should be seen as fully satisfied, no desires considered ultimate. There ought to be a proviso 'until further notice' attached to any oath of loyalty and any commitment. It is but the volatility, the in-built temporality of all engagements that truly counts; it counts more than the commitment itself, which is anyway not allowed to outlast the time necessary for consuming the object of desire (or, rather, the time sufficient for the desirability of that object to wane).
Zygmunt Bauman Sociologist
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