Love your work. Work hard for it.

Everything involves a risk. No risk, no reward.

I don't want to engage in politics; it's too hot.

But everyone has a chance. Every big guy started off small.

Sun Cellular is the biggest investment in my business career.

I knew I could make it in Cebu, but I never thought I could make it in Manila.

I dont rely on feng shui. I believe hard work brings us good luck and success.

I don't rely on feng shui. I believe hard work brings us good luck and success.

I dont usually make political comments, because I am a businessman, not a politician.

I don't usually make political comments, because I am a businessman, not a politician.

I spend all day in museums. I even eat my lunch in the museum, and I take a nap for one hour there.

Whether it's difficult or not, there will be a few people who are outstanding, who will rise above the rest.

We have to look for opportunities if we're going to survive the next 50 years. We can't depend on what we have now.

Love your family. Love your country. Never stop learning... And always look back and be grateful to where you came from.

Do what is right... do it with honesty and vigor. Be creative - thats important. Dont follow what other people are doing.

Do what is right... do it with honesty and vigor. Be creative - that's important. Don't follow what other people are doing.

Throughout Philippine history, it's the immigrants who built fortunes and, in the process, helped build Philippine economy.

I don't know another Philippine company that has lasted three generations, except for Ayala. Maybe Aboitiz is going to the third.

I'm from Cebu. I was one year old when I came here to Cebu from Fujian, south China. I'm Cebuano. I left for Manila when I was 22.

As a boy in school, I already had the drive to be No. 1. If I achieve my goals, OK, but if not, I always ask why and try to rectify myself.

I only take vitamin B complex. Before World War II, I used to take ionized yeast, because in the pre-war era we never heard about vitamins.

I chose to live my life unafraid even during times when I WAS afraid. I discovered that opportunities don't find you; you find your opportunities.

My great-great-grandfather lived to age 28, my immigrant great-grandfather Pedro Gotiaoco died at 66, my grandfather was 68, and my father died at 34.

You've got to be frugal. If you want to make one peso and you spent two, you'll never make it. You must be very stupid if you don't know what you should save on.

Success doesn't happen overnight. It's the small successes achieved day by day that build a company. So, don't be impatient or focused on immediate financial rewards.

You have to love your work. You have to save money instead of spending all of it. Look for areas you can compete in. Work damn hard. Most importantly, you have to love it.

We at Sun Cellular will definitely continue our consistent business policy of offering the best value for consumers' money. Yes, we shall offer the most affordable but reliable service.

If you sell to the rich, you will become poor. If you sell to the poor, you can become rich. It is easier to get one peso from a million poor people than to get one million from one rich person.

Managers will work for a salary. Entrepreneurs create new businesses. Many people have capital, but instead of making money for business they build houses for rent. It's easy money to collect rental.

It was during my first trip to America in 1953 - thats when I learned to visit museums. I was then 26 years old. When I travel, the first thing I do is to visit museums. When I go to New York City, I usually go to Broadway to see the shows.

It was during my first trip to America in 1953 - that's when I learned to visit museums. I was then 26 years old. When I travel, the first thing I do is to visit museums. When I go to New York City, I usually go to Broadway to see the shows.

Actually, we chose the name Sun Cellular because we believe the name 'Sun' is bright, forward-looking and optimistic. It is my sincere hope that the whole Philippines will share our positive outlook, optimism and faith in the country's future.

I went to school here at the University of San Carlos for my primary and high school. I was valedictorian in grade school, and I was number one in high school, and because of that, I received free tuition in school. I thank the school for that.

Success is not necessarily about connections, or cutting corners, or chamba - the three Cs of bad business. Call it trite, but believe me: success can be achieved through hard work, frugality, integrity, responsiveness to change, and most of all, boldness to dream.

I am optimistic about the Philippine future. Yes, the momentum is there. We have to compete in industry and tourism; we're still weak in industry. We're good in BPOs and sending workers abroad... I think the future looks good, unless there's a big recession in the world.

The important thing to know is that life will always deal us a few bad cards, but we have to play those cards the best we can. And we can play to win. This was one lesson I picked up when I was a teenager. It has been my guiding principle ever since. When I wanted something, the best person to depend on was myself.

I played the piano as a boy for six years, from the time I was six to 12 years old. My piano lessons ended when my father died because our family had no more money. I used to have a mestiza teacher. She'd come once a week to teach me piano lessons, and she'd bribe me each time with an apple; otherwise, I wouldn't play.

Of course, the most important factor of all for long life is a good family. When a person goes home with the wife or the kids giving him endless headaches, then it's hard for that person to enjoy a long life. I am very fortunate, because my wife Elizabeth and my obedient children are very good; they have given me happiness.

The most important factors for a long life, I think, are partly in the genes; number two is lifestyle, which includes healthy diet and regular exercise. I walk, run and swim every day. However, I think too much exercise is also unhealthy because of over-stress; sometimes people who exercise too many hours per day die early.

Choose to be entrepreneur because then YOU create value. Choose to be an entrepreneur because the products, services, and jobs you create then become the lifeblood of our nation. But most of all, choose to be an entrepreneur because then you desire a life of adventure, endless challenge, and the opportunity to be your BEST SELF.

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