Quotes of All Topics . Occasions . Authors
I always go extreme ways.
A race isn't won until it's over.
My life is worth more than a title.
I've learnt from my life experience.
Grey zones do not interest me at all.
Vienna is the gate to Eastern Europe.
You must always aim for further growth.
Giving up is something a Lauda doesn't do.
To be honest, it is boring to talk about winning.
Running an airline is a normal job. Racing is more.
You must always be faster and better than the others.
After my accident, I never worried about how I looked.
Whenever I see something that challenges me, I take it on.
Don't talk too much, be focused on the goal and achieve it.
I maintain that the maxim is still to be faster than the others.
For sure, when you are being beaten by your team-mate, it hurts.
I hate being famous. You have no freedom. You can't do anything.
Pressure is always on if you don't perform. There is no question.
The less you talk, the more time you have for the essential things.
My experience enables me to select the very best pilots in the market.
The air travel industry moves into a new phase every five to six years.
Jean Todt's system will never succeed, not even with Michael Schumacher.
When you have something in black and white, you can deal with it quicker.
I want to bring passengers on my airplanes to present to them my product.
Happiness is an enemy. It weakens you. Suddenly, you have something to lose.
There is no friendship out there. When you race, you have to fight. That's it.
This aircraft tops everything. All the others look old as compared to this one.
I see myself as a classic middle market entrepreneur, and this is the role I fulfil.
Patience is a virtue in life, of course, but it's not something we F1 people have too much of.
Running an airline is the most difficult job in the world. Racing was more dangerous for my life.
Cosmetic surgery - it's boring and expensive, and the only thing it could do is give me another face.
Whenever there is discussion, I make it clear that I do not want any grey zones, just black and white.
You appreciate that it is very easy to die and you have to arrange your life to cope with that reality.
The idea that people would work on themselves, who hadn't had an accident - I can't stand plastic surgery.
The crucial point is always the own cost structure. Therefore I created a Low Cost alliance with air Berlin.
We now fly with an airbus, which has 210 seats, six times the week to Palma to the spider of the air Berlin.
Really, you should always discuss the defeats because you can learn much more from failure than from success.
I am someone who places great value on the detail. That was always the case, even in my days as a racing driver.
I always want to know whether the customers are satisfied; customer satisfaction is, after all, my ultimate goal!
To make a decision you need to be in a perfect environment: you have to be motivated and surrounded by the right people.
A lot of people criticize Formula 1 as an unnecessary risk. But what would life be like if we only did what is necessary?
I see myself as the mind of the business which takes care of every last detail; if you do not do this you cannot be fast enough.
Ultimately, an aircraft owner does not want to have to deal with all the intricate details which are necessary for the business.
When you have the chance to fight for victory or a podium finish, you have the motivation to push that extra bit out of yourself.
I've been through a lot and I realise the future can't be controlled. I'm not worried. You can always learn to overcome difficulties.
If you are a straightforward racing driver you should always see your limits. You have to be objective and not come up with any bullshit.
I like the mode of business of aviation. It's a risky business with difficulties which you can fill with innovative ideas and different things.
We have moved away from basic racing, where you see how the drivers fight with the cars to their physical limits and then make mistakes - or not.
From success, you learn absolutely nothing. From failure and setbacks conclusions can be drawn. That goes for your private life as well as your career.
The alliance with air Berlin is attractive for me. I can use the whole sales network of the air Berlin and 24 percent of my own airline at air Berlin sold.