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If you say interesting stuff on twitter, people will follow you there. I think Jim Caruso, from MediaFirst, does this well. He’s been at every single technology event I’ve ever attended in Atlanta for the last 10 years. He knows what’s going on. He’s a technology geek at heart... And he’s on twitter, tweeting about local startups, global technology news, and of course, his own clients. I follow him on twitter.