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If I had taken money from, say, venture capital, they would have wanted a certain return in a certain time period. McDonald's, on the other hand, seemed very interested in my passion about creating this brand. I trusted them, and they did not really interfere with the brand.

I wrote 'Turn Your Radio On' in 1937, and it was published in 1938. At this time radio was relatively new to the rural people, especially gospel music programs. I had become alert to the necessity of creating song titles, themes, and plots, and frequently people would call me and say, 'Turn your radio on, Albert, they're singing one of your songs on such-and-such a station.' It finally dawned on me to use their quote, 'Turn your radio on,' as a theme for a religious originated song, and this was the beginning of 'Turn Your Radio On' as we know it.

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