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Someone with 4As at A-level from Eton may look good on paper and come across as very smooth, but push a bit more, and often you get the impression they have learned to pass exams rather than think for themselves.
I'm usually more concerned with how things sound than how they look on the page. Some people write for the page, and that's a whole other thing. I'm going for what it sounds like right away, so it may not even look good on the page.
In 50 years - or 20 years, or 200 years - our current epistemic horizon (the Big Bang, roughly) may look as parochial as the horizon Newton had to settle for in his day, but no doubt there will still be good questions whose answers elude us.
If people are failing, they look inept. If people are succeeding, they look strong and good and competent. That's the 'halo effect.' Your first impression of a thing sets up your subsequent beliefs. If the company looks inept to you, you may assume everything else they do is inept.