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Any sport where people earn a lot of money you are going to get groupies.
Money is a scoreboard where you can rank how you're doing against other people.
Where I come from, a lot of people didn't have money, but they didn't have gangs or drugs either.
There's broad recognition that you really have to put the money where people are going to self-manage.
The kind of system Kickstarter uses has been used for hundreds of years. Unlike Medici-style patronage, where the richest people in town give large amounts of money, Kickstarter's system relies on the general public for funding projects, and rewards those backers.