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You need lofty goals. Then cement it with a great work ethic.
Great coaches help create an environment that makes the players want to be successful and work hard and accomplish goals for their teammates.
I listen to a lot of audio books and business-related books. All of the great businessmen have one thing in common: they write down their goals. They keep a journal. Not only that, but I write down my goals, and I check it off: whether or not I ate right, work out, check it off.
A number of former Wells Fargo employees have described their work environment characterized by intense pressure to meet aggressive and unrealistic sales goals. In a 2010 letter to shareholders, Mr. Stumpf wrote that Wells Fargo's goal was eight products per customer because eight rhymed with great.